Saturday, September 17, 2005

Play Tennis or Golf

There’s something to be said for sweating it out together.

Despite golf’s overwhelming popularity as the businessman or woman’s game of choice, there are alternatives that can work just as well, for those who don’t favor the Scottish national pastime. Tennis is a good substitute, as are squash and racquetball. The key is that you’re out of the office, away from distractions, and spending time with your prospect in a friendly yet competitive environment.

What is it about these activities that make them valuable in the game of business? Some advocates say that you can tell a lot abut a person’s business style by observing them at play. Others hold a more practical contention, claiming that interaction in sport brings people closer together, and makes a productive working relationship easier to attain.

Whatever the reason, there is no doubt that an investment of time on the links or on the court can pay off handsomely in business.

Look for a club that matches the style of the people with whom you would like to meet. If your potential customers are upscale, check out upscale clubs. At the same time, it is important that you are comfortable meeting and competing with your prospects, so make sure the club you choose feels right to you, too.